WNBA media rights increase 553% • USL expansion accelerates across North America • Padel participation surpasses 30 million players globally • Sponsorship investment in emerging sports continues to grow • New professional leagues attracting institutional capital
EXPERIENCE EXTENDS BEYOND STRATEGY.
The sports industry is filled with advisors who offer recommendations. TAG was built by operators who have implemented them. Our collective includes former league, team, and agency executives who have negotiated media rights agreements, built sponsorship platforms, launched brands, optimized ticketing systems, developed revenue strategies, and led organizations through periods of significant growth. The result is practical expertise grounded in real-world execution.
TAG brings together former league, team, and agency executives whose experience spans some of sports' most influential organizations. The projects below represent the collective experience of TAG advisors alongside select current TAG engagements.

The Growth Sports Index helps investors, operators, brands, and leagues evaluate emerging sports through a proprietary framework measuring market momentum, commercial viability, and long-term scalability.